The 13-time WNBA All-Star and four-time WNBA champion is joining the Storm’s ownership group, the team announced Wednesday. The size of Storm’s stake and what she paid were not disclosed.
“As a player, I poured my heart into every game for the Seattle Storm, and now, as part of the ownership group, I am thrilled to continue contributing to the growth of the game,” said Bird. “Investing in women’s sports isn’t just about passion; it’s smart business. It’s about recognizing the immense talent, dedication, and market potential our league has always had. Force 10 Hoops and the Storm have been at the forefront of this for decades. Together, we’re not just shaping the future of basketball, but also paving the way for a more equitable and inclusive society.”
Force 10 Hoops is a consortium of three Seattle businesswomen — Dawn Trudeau, Lisa Brummel, Ginny Gilder — that purchased the Storm in 2008 for $10 million, preventing the team from following the Seattle Supersonics to Oklahoma City.
The group sold a set of minority stakes to 15 investors last year that valued the team at $151 million, the highest valuation the WNBA has ever seen.
Bird obviously played a large role in making the Storm valuable.